User Imagery |
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Tough but sincere |
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Relentlessly pursuing the process' goals |
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Remarkable results |
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Country of Origin |
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Wordly — they are on top of it |
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Organizational Associations |
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Innovative, up-to-date, tempo |
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No self-interest, just network structure |
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We want to establish respect in partnership with our customers and their organizations |
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Local vs global |
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Brand Personalities |
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Reinhard Bacher — consequent, analytic, cool; methodologist with a human touch; reflexive; project management pro. |
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Helmut F. Karner — master mind with an unquenchable thirst to know; persistent; tough – but is worth it; more philanthropic than he seems to be;&xnbsp;always ahead of time; |
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Alexander Schön — Professional in Human Capital Management, understanding, but persistent; precise, focused and attentive; strongly beliefs in self-organization and personal responsibility; |
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Brand Customer Relationships |
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Reliance (Business Intelligence, Business Savvy, Experience) and confidence, authenticity, credibility, reliability |
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Longing for success |
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Symbols, Visual Imagery, Metaphors |
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Symbols: frog, funnel, stress points |
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Imagery: acupuncture spots, balance |
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Metaphors: The Frog's Tale, The Story of the Three Brothers and the Seventeen Camels, ... |
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Brand Heritage |
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Personal background of people acting |
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Endorsers |
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Miba Bearing Group, Fischer, it & tel&xnbsp;and other reference projects |
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Slogans |
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"Ruthless in Design, Consequent in Implementation" |
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Corporate Citizenships |
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